The IP function of our client, a global leader in the packaging space, had been suffering from years of neglect
Consequently, they lacked an IP strategy, operated an outdated asset management system, had patent filings that were misaligned with business requirements, were unable to manage IP risk effectively and possessed no oversight or control over IP expenditures
We were tasked with completely overhauling the IP function to bring it 'up to speed' with best practice
Our Approach
We aligned with the client on their goals for the IP function and the overall business strategy
Identified key stakeholders across the globe and conducted interviews to understand their needs
Conducted a full GAP analysis of the IP function to understand and prioritise needs
Conducted a best practice assessment vs. GAPs and business needs
Forensic analysis of IP spend to identify opportunities to reduce cost
Developed a specification for IAM software and identified potential suppliers
Client Impact
IP Strategy aligned to the needs of the business that included the needs of regional businesses and affiliates
Portfolio management that aligned with the business needs and eliminated unnecessary overspend
Filing strategy that focused on business needs rather than quantity
New IAM system with complete data transition that met the needs of multiple stakeholders
Robust budget forecasting process with a 3 year horizon
Spend within forecast for the first time in 7 years (~$3m/yr.)
Achieved a $300k/yr. reduction in spend YOY including reducing EPO costs by ~$6k/case
Implemented a RISK management approach that defeated a $5m infringement threat
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